CoPilot: Smart Badges + Creative Scoring

Last updated: June 6, 2025

We’ve just introduced Smart Badges in CoPilot - giving you a clear, visual snapshot of which ads are scalingwinning or need attention, based on the benchmarks you set.

slack-imgs.com-2.png

To get started, head to Settings in CoPilot to define your performance targets.

CoPilot will automatically sort your ad account to help you focus on what matters most.Alongside performance badges, we also grade your ads using our Wizard Scoring system — measuring how effectively each ad:

  • Hooks attention

  • Holds attention

  • Drives a click off-site

  • Drives conversion

It’s a faster, smarter way to get a quick signal on what’s working in your creative testing. It’s like having your own creative wizard grading your ads while you sip your coffee. 🔮